You can Ping all the Blog and Rss Directories using a free service such as Pingoat, or professional strength software such as VideoWildfire.com, which has an RSS submitter as one of its modules.
To further extend the reach of your marketing campaigns you can join and submit your feeds to “feed aggregators” such as www.feedage.com.
Creating short promotional videos, that link back to your blog site or sales page is fast becoming an essential weapon in your marketing arsenal.
Distributing them across as many of the Video Sharing sites as you can is the first step.
You can now take the URL of the video that you submitted to Youtube and promote it on other Social Media sites.
Social Bookmarking sites such as Del.icio.us and Social News sites such as Digg and Stumbleupon.
You can then embed the link on some Social Networking sites such as Myspace, Facebook and Gather.
To give your campaign an extra boost to gain extra traffic and higher organic search results you can leverage the power of RSS marketing.
Rss feeds are used to enable people to subscribe to your blog, podcast, video blog etc. So that every time you add new content your subscribers are automatically updated.
If you think of your Youtube channel as your personal TV station, an RSS feed will enable your viewers to subscribe to it and be automatically notified when you add new videos (episodes).
It’s not widely known that you can create an RSS feed to promote your user account on Youtube. For whatever reason, (possibly to make people use their own internal subscription method), Youtube has decided not to provide one automatically.
You can now take this Url and submit it to the Social Bookmarking and Social Networking sites.
You can also submit it to the Blog and Rss directories.
There are free services that you can use, such as Pingoat, or professional strength software such as VideoWildfire.com, which has an RSS submitter as one of its modules.
In a future video I will show you how to create more Rss feeds, from other Video Sharing sites, that you can use to promote your business.
Once you appreciate the benefits of comprehensive video marketing campaigns, you will appreciate the benefits of using video submission software to increase your productivity exponentially.
Have you currently got a marketing plan that you follow religiously every day? Probably not!
Well, the good news is that by creating and distributing short promotional videos, with a dash of social media marketing, that is really all that you need.
Video submission software can organize your video marketing campaigns like nothing else. Make and submit as many well optimized videos as you can, and see your business explode!
Youtube, allegedly, now gets more traffic than Google search. Could you do with some of that traffic? If you add all the traffic that the other popular video sharing sites receive, you’ll get some idea of the vast potential of video marketing.
From all the page views that you get from these sites, a percentage will follow the link to investigate you further. Notice that I said “you” and not “your offer”. Unless you’re a well known brand, you will need to build a level of trust between you and your potential clients. Viewing one of your promotional videos is the best way of starting an online relationship with your prospects.
In marketing terms this is called “lead generation”. Typically you attract a prospect to your landing page where you offer “something of value” in return for their name and email address. You can then continue to build a relationship with them, increasing the bond at each stage. You sell yourself first and then you sell your product.
By using professional Video Submission Software, you can submit your video to 50 sites in a fraction of the time it would take you to do it manually. Would that be a productive use of your time?
So what other benefits are there of using Video Submission Software? Well, apart from organizing your campaigns and saving yourself an enormous amount of time and effort, it saves you hours and hours of boring, repetitious work. Submitting your videos to the sharing sites involves an enormous amount of form filling – using software, virtually 95 per cent of this will be done automatically!
Using software, you can typically join 50 sites, and respond to the verification emails in under an hour. Would you consider undertaking this task manually? Probably not!
How long would it take to submit your videos to 50 sites? Let’s assume that you’ve joined all the sites, prepared your metadata, and that your connection will upload at 1mb per minute.
A short 10mb video would mean that you would be tied to your computer for well over 8 hours.
Using submission software, you just need to enter your metadata (title, description and tags) once, point the software at the location on your computer, click “submit” and go to bed.
Next morning have a look to see if there were any upload failures, correct them, job done. Move on to the next video.
Video Submission Software will work tirelessly on your behalf for as long as it takes.
With the growing trend of Blended Search, there is also a much greater chance of your video getting picked up by the major Search Engines. Have you noticed how Google generally includes at least one video on their front page?
The benefits of a wide reaching video marketing campaign don’t end with increased traffic and higher search engine listings.
What are the long term benefits? Well, they are very difficult to quantify, as a viewer of the video on a certain day may not be a candidate for your offer at the time, but they may be in the future, or they may recommend the video to a colleague or family member or in 5 years time to their children!
Is there a better way of branding your Company?
In Conclusion - Can Video Submission Software Help Your Business?
Well, by using the latest video marketing technology to plan and execute powerful campaigns, video submission software will certainly help to promote any online or offline business large or small.
How to use short promotional videos as the spearhead of a Social Marketing campaign.
Who can benefit from Video and Social Media Marketing?
Internet marketers, entrepreneurs, bands, auto dealers, realtors, bloggers, charities, cosmetic surgeons, churches, consultants. In fact virtually any online or offline organization with the ability to make short promotional videos can put their marketing efforts on steroids. The benefits can be amazing. Not only will you see an increase in traffic, but also a higher ranking in the search engines, and lots of “anchor text” backlinks. The most important benefit is the increased trust and kudos you will give to your online profile. The media content you will need to create may include video, audio, text and images. As a starting point I would recommend videos and blogs. Google loves them. Why video? Well video content will create a relationship with potential customers much more readily than traditional text or audio based content alone.
RSS (Really Simple Syndication) is the format that enables regular updates and subscription to web based content.
