Promoting Your Video

Creating short promotional videos, that link back to your blog site or sales page is fast becoming an essential weapon in your marketing arsenal.

Distributing them across as many of the Video Sharing sites as you can is the first step.

You can now take the URL of the video that you submitted to Youtube and promote it on other Social Media sites.

Social Bookmarking sites such as Del.icio.us and Social News sites such as Digg and Stumbleupon.

You can then embed the link on some Social Networking sites such as Myspace, Facebook and Gather.

To give your campaign an extra boost to gain extra traffic and higher organic search results you can leverage the power of RSS marketing.

Rss feeds are used to enable people to subscribe to your blog, podcast, video blog etc. So that every time you add new content your subscribers are automatically updated.

If you think of your Youtube channel as your personal TV station, an RSS feed will enable your viewers to subscribe to it and be automatically notified when you add new videos (episodes).

It’s not widely known that you can create an RSS feed to promote your user account on Youtube. For whatever reason, (possibly to make people use their own internal subscription method), Youtube has decided not to provide one automatically.

This is how to do it.

Simply insert your own “user name” in this Url

feed://www.youtube.com/rss/user/[insert username here]/videos.rss

For example, the Rss feed for the username “videowildfire” is

feed://www.youtube.com/rss/user/videowildfire/videos.rss

You can now take this Url and submit it to the Social Bookmarking and Social Networking sites.

You can also submit it to the Blog and Rss directories.

There are free services that you can use, such as Pingoat, or professional strength software such as VideoWildfire.com, which has an RSS submitter as one of its modules.

In a future video I will show you how to create more Rss feeds, from other Video Sharing sites, that you can use to promote your business.